March 2015

3 Ways to Use Psychology to Boost Results Today

Leave a Comment / Mailing, Marketing, Resources / By

Studies have shown that simple techniques related to human behavior can boost the results of marketing campaigns significantly. Here are three techniques that are particularly simple and easy to implement. 1. Set minimums. Set a minimum purchase or, if you’re fundraising, a minimum donation. In research done for the American Cancer Society, Robert Cialdini found …

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Can’t Touch This: 5 Reasons Online Can’t Replace Print

Leave a Comment / Digital, Mailing, Marketing, Resources / By

In a world in which people have already checked their email, logged into Facebook, and responded to a dozen text messages before they drink their first cup of coffee, what is the enduring allure of print? Let’s look at five reasons print marketing remains the anchor of any great multichannel marketing program. 1. Print is …

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what our customers are saying

Calagaz Printing served as the national print partner for Share Our Strength’s 2nd annual Great American Dine Out. They created an on-demand ordering system and produced generic and customizable in-store marketing materials for thousands of restaurants who participated in the program. Calagaz Printing exceeded our expectations on the level of customer service our company and customers received. They provided tremendous value to the program. We look forward to continue working with them in the future.”
Jessie Sherrer
Jessie SherrerShare Our Strength
“Fast. Friendly. Economical. Three words to sum up Calagaz Printing! They are so easy to work with and they go the extra mile to get my jobs done quickly, efficiently and at the best cost. They are truly the best choice.”
Penny Hatcher,
Penny Hatcher,Southern Earth Sciences, Inc.
As our relationship grew, (Calagaz) took on more of our marketing campaigns, local store marketing collateral, in-store signage and even our very detailed, complex menus. Each time, they came to the table with innovative suggestions and competitive pricing. When we had difficult deadlines or expedited requests, Calagaz Printing would meet them or give us a more realistic goal. We truly appreciated the care and consideration that they provided to Mellow Mushroom!
Dawn Law
Dawn LawFormer VP Marketing, Mellow Mushroom
Director of Marketing, Farm Burger
Since starting to work with Calagaz Printing over a decade ago, their knowledgeable team has been a constant resource, always available and consistently exceeding our expectations. They've remained nimble, as we've grown from a restaurant operations company to a global lifestyle brand with increasingly diverse projects. The quality of their work is incredible, and their customer service and integrity unparalleled.
Tamara Baldanza- Dekker
Tamara Baldanza- DekkerChief Marketing Officer, Margaritaville
The quality of the product that they produce along with the suggestions on how something might work better a different way are outstanding. They work alongside us as partners trying to accomplish the same goals. We feel that this professional service with the combination of treating us like more than a customer is one of their great attributes as a company.
Gerald Tipton
Gerald Tipton President, Lulu's
Share Our Strength has worked with Calagaz Printing, Inc. for many, many years. They have proven to go above and beyond to ensure that our needs are met. Not only are they proactive in ensuring our orders are placed in time, they take efforts to keep our costs low and the quality of product high. Their turnaround time is quick and their customer service is top notch. When you're planning over 20 events a year, trust in vendors is key, and they have proved to be excellent partners. I truly can't say enough good words about our experience with Calagaz Printing.
Alison Eades
Alison Eades Operations Manager, Share our Strength
What's best about the way Calagaz does business is their personable approach. I work with an account executive that's thinking ahead of my needs, with a customer service manager that's friendly and always ready to tackle a challenge, with an owner whose hands on in day-to-day operations, and I have a personal relationship with nearly every employee on the production floor. At Calagaz, they know me by name, and they treat me like family.
Robert Burruss
Robert Burruss Director of Marketing, Southern Visions
Calagaz Printing is a family owned and operated venture, and their values of hard work and integrity are what keeps us doing business with them. Every employee I have interacted with is helpful and cordial, but most importantly, they care deeply about our own business.
Clay Omainsky
Clay Omainsky Communications & HR Manager, Wintzell’s Oyster House
Our relationship with Joe Calagaz and his staff goes beyond printing. It is about people dealing with people. Each one of the employees care about why they help the CAC. Their smiles, organizational skills and attention to details, coupled with willingness, help make our experience so enjoyable. We are proud to call Calagaz Printing our community partner and friend!
Elaine Kelly Henderson
Elaine Kelly Henderson Director Communications and Development
Child Advocacy Center
Working with a franchise business model can be complicated because it requires the customization of various assets. Calagaz Printing has gone above and beyond their scope of work in developing an online portal for our brand. This portal houses all of our marketing collateral, promotional materials and uniforms to ensure that our franchisees have everything they could ever need in a one-stop-shop format to run their restaurants successfully. They know what it means to form a true partnership with their clients and excel in treating your brand like you are their only client.
Brittanie Maliniak
Brittanie MaliniakDirector of Marketing, Mahana Fresh
For the last 10+ years I have been fortunate enough to work with Calagaz in partnering with our restaurant group for producing menus, signage and all collateral we use within our business model. Calagaz is the most caring, efficient, and honest company that any partner would be thrilled to be in business with. Over the course of our relationship, they have met all deadlines, and go above and beyond to make sure our business needs are met. Their flexibility with our ever changing business in the hospitality industry, helps keep us moving forward while never letting us know the challenges they may have had with our last minute requests.
Jason Tremper
Jason Tremper Senior Director of Ops and F&B
Jimmy Buffet's Margaritaville and Land Shark Bar and Grill
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Calagaz Printing
3001 Mill Street
Mobile, AL 36607
Phone: (251) 478-0488
Toll Free (877) 649-8833
Fax: (251) 476-1286
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