Calagaz Commercial Printing in Mobile, Ala., Tuesday, July 26, 2011.

Make a Stronger Impression with Print

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Marketers should be paying attention to today’s trends in education. The same tools that help young readers learn and absorb information help the target audiences for your marketing campaigns learn and retain marketing information, too. One of these tools is paper. In a new report, “Third Annual Back to School Annual Report,” the Paper and Packaging Board has gathered a vast number of statistics that show just how vital print remains to learning.

Take a look at this data:

  • 96% of parents think that paper is an essential part of their children achieving their educational goals. This includes 95% of Millennial parents.
  • 86% of parents say their children learn better when they write things down on paper.
  • 56% of Millennial parents feel “most comfortable” helping their children when they are working with textbooks and worksheets.
  • 72% of parents overall say they use paper to help their children focus.
  • 95% agree they often see their child do well on homework when they complete it on paper.

In a world dominated by electronic communication, paper continues to show its muscle. Studies consistently show that paper aids the absorption and retention of information, which are the characteristics that help your prospects absorb and retain your marketing message, too.

Paper remains a mainstay of marketing for a reason!

Deese Dentistry Appointment Card, Fairhope Alabama, Printed by Calagaz Printing

Deese Dentistry Appointment Card

When is a 3.5″ x 2″ business card not a business card? When it’s an appointment reminder card! There’s lots of ways to put this common and convenient size to use for other business goals. Here’s a great example we printed for Deese Dentistry of Fairhope, Alabama. Staff can easily fill out details to give patients a small, physical reminder for follow-ups. It’s a little touch that helps them stand out.

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Uberrito Mexican Donuts Poster

Uberrito Mexican Donuts Poster

Something about this poster caught my eye walking through production. The lime green certainly pops. These donuts are larger than life. And then there is the detail. The sugar crystals. The powdered sugar. The texture of the cast iron. High resolution artwork and printing combine to produce stunning results!

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Casual Pint Yard Signs, Join us for brunch, restaurant promotional material, restaurant specials

Casual Pint Yard Signs on the Trim Table

You best believe if we were near The Grove in Hoover, Alabama we would be stopping in to Casual Pint during their new brunch hours on the weekend. While we wait for Saturday and Sunday to get here, we’ll get back to work mounting and trimming these new yard signs so they can pop up and point people passing by to a tasty breakfast bar.

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